Tag: small-business-marketing-westchester

Article by OPTIMIZE DIGITAL In order to grow your business online, you may be wondering whether you should invest your time and money into Search Engine Optimization (SEO) or Pay-Per-Click Advertising (PPC). Both have their positives and negatives, but is one better than the other? Let’s look at both. Is SEO Better? SEO, or Search […]

Learn About the Latest Digital Marketing Trends Times have changed for everyone, including marketers. While traditional marketing is still very much alive, there’s no doubt that Digital Marketing is now the pinnacle for companies and brands hoping to stand out in their respective industries. Digital marketing is all about making connections through various channels. These include […]